INTRODUCTION

 Your digital marketing strategy is the series of actions that help you achieve your company goals through carefully selected online marketing channels. These channels include paid, earned, and owned media, and can all support a common campaign around a particular line of business.

At HubSpot, we talk a lot about inbound marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing. So, we decided to answer them. Click the links below to jump to each question, or keep reading to see how digital marketing is carries out today.

• What is digital marketing?
• Why digital marketing?
• Digital Marketing Examples
• What does a digital marketer do?
• Inbound Marketing vs. Digital Marketing: Which is it?
• Does digital marketing work for all businesses?
• What is the role of digital marketing to a company?
• What types of digital content should I create?
• How long will it take to see results from my content?
• Do I need a big budget for digital marketing?
• How does mobile marketing fit into my digital marketing strategy?
• I’m ready to try digital marketing. Now what?